fimmtudagur, september 13, 2007

Glæsilegt sigurmark hjá Ásgeiri

Mér fannst fallega gert hjá Eiði og félögum að tileinka Ásgeiri Elíassyni sigurinn á N-Írum og tengja sigurmarkið við hann.

Hér er athyglisverður punktur úr nýjasta hefti Scientific American:

Imagine that the U.S. is preparing for an outbreak of an unusual Aisan disease that is expected to kill 600 people. Government officials have proposed two alternative programs to combat the disease. Under program A, 200 people will be saved. Under B, there is a one-third probability that 600 people will be saved and a two-thirds probability that nobody will. Confronted by this choice, 72 percent of people choose A, preferring to save 200 people for certain rather than risking saving no one.
Now imagine that officials present these two options instead: under program C, 400 people will die; under program D, there is a one-third probability that nobody will die and a two-thirds probability that all 600 people will perish. Faced with this pair of scenarios, 78 percent of people choose D, according to results of a classic study by Nobel laureate Daniel Kahneman, a psychologist at Princeton University, and his longtime collaborator, psychologist Amos Tversky.

Þetta er byrjunin á grein um mátt orða og orðunar sem allir almannatengslamenn og atvinnumeðmælendur ættu að lesa. Og hinir líka kannski...

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